How to Get a Job in Kenya Without Connections

If you’ve ever applied for jobs in Kenya, you’ve probably heard this painful phrase: “In this count

If you’ve ever applied for jobs in Kenya, you’ve probably heard this painful phrase:

“In this country, it’s not what you know, it’s who you know.”

And while that’s true in some cases, it’s not the whole truth. Thousands of professionals land jobs every year without powerful uncles, insider hookups, or political ties.

So how do they do it? By learning to position themselves strategically so they can’t be ignored.

Here’s how you can do the same:

1. Stop Sending the Same CV Everywhere

One of the biggest mistakes Kenyan job seekers make is using a generic CV. Recruiters can smell a copy-paste CV from miles away.

Instead, tailor your CV to each job:

• Use the exact keywords from the job description.
• Highlight results, not just responsibilities. (e.g., “Increased sales by 35%” vs “Responsible for sales”).
• Keep it clean, professional, and easy to scan.

Remember: A CV isn’t your life story. It’s your sales pitch.

2. Master LinkedIn,  It’s Your Digital CV

In Kenya, many jobs never make it to the job boards. Instead, recruiters quietly search LinkedIn for candidates. If your profile is weak, you’re invisible.

• Write a headline that says what you do and the value you bring (not just “Accountant at XYZ”).
• Post about your work, achievements, or insights at least once a week.
• Connect with HR professionals, recruiters, and industry leaders.

When recruiters search, you want your face and profile to pop up first.

3. Use Job Boards the Smart Way

Sites like BrighterMonday, Fuzu, and MyJobMag are popular in Kenya. But simply applying online isn’t enough.

• Set alerts so you’re among the first applicants.
• Keep applications short and sharp, recruiters skim hundreds of CVs.
• Follow up with a polite email or LinkedIn message if possible.

Speed + clarity often beats “connections.”

4. Build Visibility, Not Just Applications

You don’t need to know a senator to build influence. Start small:

• Share industry insights on LinkedIn.
• Comment thoughtfully on posts by hiring managers in your field.
• Volunteer or join professional associations.

The goal is simple: let opportunities find you.

5. Nail the Interview

Getting shortlisted is half the battle. What gets you hired is how you show up.

• Research the company like your future depends on it.
• Prepare stories that showcase your wins.
• Practice answering common Kenyan interview questions like:
  • “Tell me about yourself”
  • “Why should we hire you?”
  • “What’s your salary expectation?”

Interviews are less about your connections and more about your confidence + clarity.

Yes, connections can open doors in Kenya. But strategy can kick them wide open.

If you’ve been waiting for someone to recommend you, stop. The right CV, LinkedIn strategy, and visibility can get you noticed , no godfather required.

You don’t need to start over. You just need to show up differently.

Ready to move from overlooked to irresistible? At Career Pros Africa, We help ambitious professionals get noticed, respected, and well-compensated,  without waiting for “connections.'

Send me a message today.